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Colors

Full-color Acceptance Marks, when displayed prominently, offer the best opportunity to increase brand awareness.


  1. Full-Color Acceptance Marks

    Acceptance Marks always must be reproduced in full-color. When printing Acceptance Marks on decals and signs, match colors must be used. For other communications, four-color process may be used. For Web sites and all other on-screen applications, RGB colors must be used. In all cases, the drop shadow within each Brand Mark must appear in MasterCard Dark Blue.


    When reproducing Acceptance Marks in full-color, follow the approved full-color specifications.


  2. One-Color Exceptions

    There are no grayscale or one-color versions of Acceptance Marks. When technical limitations prohibit the use of full-color Acceptance Marks, grayscale, solid, or outline versions of Brand Marks should be used to signify acceptance. These one-color exceptions should only be used in limited applications.


Full-Color Acceptance Marks Acceptance Mark Colors - One-color exceptions